

Hello, I'm Vartika!
I craft impact driven stories and experiences that connect meaningfully with people. Previously at Museum of Art & Photography (MAP), I’ve seen how thoughtful craftsmanship shapes products with narrative and storytelling at the heart of meaningful user experiences.
I believe in exploring the fluidity of my potential. So far, my journey has taken me across research, strategy, branding, user experience, education and copywriting. At the core of it all, I solve real problems with thoughtful design.
How I work best
I thrive with research and design, solving problems through systems, stories and experiences. As an avid storyteller, I’m always seeking opportunities that expand my worldview and push me to evolve my design practice. Outside of design, I love creating and filming video documentaries, taking part in fun modelling shoots (both in front of the camera and behind it!) and sharing book reviews or travel guides from the places I visit!
How I work best
I thrive with research and design, solving problems through systems, stories and experiences. As an avid storyteller, I’m always seeking opportunities that expand my worldview and push me to evolve my design practice. Outside of design, I love creating and filming video documentaries, taking part in fun modelling shoots (both in front of the camera and behind it!) and sharing book reviews or travel guides from the places I visit!
How I work best
I thrive with research and design, solving problems through systems, stories and experiences. As an avid storyteller, I’m always seeking opportunities that expand my worldview and push me to evolve my design practice. Outside of design, I love creating and filming video documentaries, taking part in fun modelling shoots (both in front of the camera and behind it!) and sharing book reviews or travel guides from the places I visit!
Achievements & Features
D’source | Winning entry
Winning entry in the narrative design category in the competition hosted by IIT-B and BHU
Kyoorius | The first list
UIUX design entry shortlisted to the first list
Achievements & Features
D’source | Winning entry
Winning entry in the narrative design category in the competition hosted by IIT-B and BHU
Kyoorius | The first list
UIUX design entry shortlisted to the first list
Achievements & Features
D’source | Winning entry
Winning entry in the narrative design category in the competition hosted by IIT-B and BHU
Kyoorius | The first list
UIUX design entry shortlisted to the first list


Museum of Art & Photography (MAP)
I conceptualized and designed an interactive activity book for children, making museum learning engaging and playful. Alongside this, I collaborated with the Exhibitions Department to curate and design a digital exhibition for the Multimedia Gallery, while also supporting the Design Department across publication, research, copywriting and strategy.
Museum of Art & Photography (MAP)
I conceptualized and designed an interactive activity book for children, making museum learning engaging and playful. Alongside this, I collaborated with the Exhibitions Department to curate and design a digital exhibition for the Multimedia Gallery, while also supporting the Design Department across publication, research, copywriting and strategy.
Museum of Art & Photography (MAP)
I conceptualized and designed an interactive activity book for children, making museum learning engaging and playful. Alongside this, I collaborated with the Exhibitions Department to curate and design a digital exhibition for the Multimedia Gallery, while also supporting the Design Department across publication, research, copywriting and strategy.
Museum of Art & Photography (MAP)
I conceptualized and designed an interactive activity book for children, making museum learning engaging and playful. Alongside this, I collaborated with the Exhibitions Department to curate and design a digital exhibition for the Multimedia Gallery, while also supporting the Design Department across publication, research, copywriting and strategy.


Summer Owl Studio
I designed on brand graphics, researched and strategized for a range of projects. I also contributed to website design and development, while supporting brand photoshoots through creative direction.
Summer Owl Studio
I designed on brand graphics, researched and strategized for a range of projects. I also contributed to website design and development, while supporting brand photoshoots through creative direction.
Summer Owl Studio
I designed on brand graphics, researched and strategized for a range of projects. I also contributed to website design and development, while supporting brand photoshoots through creative direction.
Summer Owl Studio
I designed on brand graphics, researched and strategized for a range of projects. I also contributed to website design and development, while supporting brand photoshoots through creative direction.

CalmVeda
Designed and strategized the complete packaging systems for the brand’s new product range. Contributed to art direction and assisting in the brand video shoot in Bangalore. I also developed visuals for promotional and marketing campaigns.
CalmVeda
Designed and strategized the complete packaging systems for the brand’s new product range. Contributed to art direction and assisting in the brand video shoot in Bangalore. I also developed visuals for promotional and marketing campaigns.
CalmVeda
Designed and strategized the complete packaging systems for the brand’s new product range. Contributed to art direction and assisting in the brand video shoot in Bangalore. I also developed visuals for promotional and marketing campaigns.
CalmVeda
Designed and strategized the complete packaging systems for the brand’s new product range. Contributed to art direction and assisting in the brand video shoot in Bangalore. I also developed visuals for promotional and marketing campaigns.




Paidal
As Co-founder and Head of Visual Design at Paidal, a travel-based student organization, I led events, branding and marketing initiatives through design, research and strategy.
Paidal
As Co-founder and Head of Visual Design at Paidal, a travel-based student organization, I led events, branding and marketing initiatives through design, research and strategy.
Paidal
As Co-founder and Head of Visual Design at Paidal, a travel-based student organization, I led events, branding and marketing initiatives through design, research and strategy.
Paidal
As Co-founder and Head of Visual Design at Paidal, a travel-based student organization, I led events, branding and marketing initiatives through design, research and strategy.